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John Niland is a Self-Worth Activist, advocating for deeper value of ourselves and others, to replace the current culture of conditional self-esteem.
A self-worth approach brings fresh value to life and work by…
- Replacing endless self-assessment with new freedom and wellbeing
- Replacing the craving for validation with fresh courage, confidence and creativity
- Filling the hunger for belonging with a deep connection to self and others
- Replacing stressful striving with joy
John is the author of the book “The Self-Worth Safari” and founder of Self-Worth Academy, bringing together an international spectrum of practitioners who share a belief in the power of self-worth.
Previous books include “Hidden Value”, “Opportunity Conversations” and “The Courage to Ask” (co-authored with Kate Daly). Since 2000, he is well known as a speaker at professional conferences and has coached hundreds of professionals to grow revenue and reputation, via an approach based on professional identity.


The Self-Worth Academy Associates are coaches, trainers, therapists and other professionals who have been trained to coach on the topic of self-worth within their field.
Based around the World: UK, Portugal, Belgium, Germany, Australia, Spain, France, South Africa, the Netherlands, Italy.